Hesston College combines strong academics, growing athletics, vibrant performing arts and a student-first approach to prepare students for success both in the classroom and beyond. Through hands-on learning, supportive faculty and a close-knit campus community, the college helps students develop the skills and confidence needed for life after graduation.
Where We Started
Lifeboat Creative partnered with Hesston College to strengthen and modernize its brand while creating a more cohesive experience across print and digital channels. Our work focused on refining the college's visual identity, clarifying its messaging and developing tools that better communicate the value of a Hesston education to prospective students and families.
Through strategic branding, creative recruitment materials and a redesigned website, we helped create a stronger foundation for student engagement and enrollment marketing efforts.
Strategy
Our strategic work focused on refining the college's brand identity, messaging and visual standards to create a more consistent and recognizable presence across marketing and recruitment efforts.
Creative
From recruitment materials and campus marketing pieces to brand collateral, our creative work helped communicate the unique student experience and opportunities available at Hesston College.
Development
We designed and developed a modern website experience that better reflects the college's brand, improves navigation and makes it easier for prospective students and families to find the information they need.
